Meet The Team

Visuality Systems Leadership Team

Each member of our team is a unique specialist with comprehensive knowledge and experience.

Learn more about the leadership team that brings SMB experienced engineers to assist our clients worldwide in the functional implementation of our products.

Sam Widerman

Co-Founder & CEO
Established Visuality Systems Ltd in 1998 after serving as the CEO of Siemens Data Communications. Prior to joining Siemens, Sam served in high-ranking positions in Fibronics, Elscint, and FedEx.

Tal Widerman

General Manager

Tal oversees Visuality Systems’ business operations and manages all the high-level functions of the company, including finance, marketing, sales, and staffing. Tal joined Visuality Systems in 2012, becoming the company’s initial Marketing Manager, and later, in 2021, took over the role as the company COO responsible for improving the efficiency, and productivity growth of the company.
Tal holds an MBA from the Tel Aviv University International Business School, majoring in Marketing.

Ronit Dulberg

Ronit has significant experience at several international high-tech companies and Venture Capital funds in Israel. Ronit has a B.A. In economics and accounting from Haifa University and an LL.M. from Bar-Ilan University. Ronit is a certified CPA and has also completed executive management programs at the Technion and Stanford University.

Lilia Wasserman


Lilia leads the development of all Visuality Systems products. Since joining Visuality Systems as a Junior Embedded Software Engineer in 2006, Lilia has held all technical positions within the company. Lilia is highly regarded within the SMB World Community where her knowledge and experience are sought after by many. Lilia holds a B.Sc. in Mathematics and Computer Science from the University of Haifa.


Yohay Lasri​

QA Manager

Yohay manages the Visuality Systems’ QA team and oversees the relationship between developers, testers, and marketing. Prior to joining Visuality Systems, Yohay was the head of the Elbit testing team an Israeli defense industry company.

Yohai is an experienced QA and Automation Manager with a demonstrated history of working in the computer software industry. 

Kayo Kubota

Japan Country Manager

Kayo is responsible for Visuality Systems Japanese Operations. With over 15 years of professional experience as a global communication expert, she helped Visuality Systems to expand winning several important contracts. Kayo holds a B.A. in International Communications.